Fractional Business Development Representative

Role Overview

The Fractional Business Development Representative will serve as the go\-to\-market execution arm for Academy’s CE enrollment and FMO partnership pipeline. This is a part\-time fractional role ideal for an experienced insurance industry sales or business development professional who understands the Medicare agent ecosystem and can operate independently with minimal oversight.

Key Responsibilities

• Drive CE enrollment for live seminars, designation certification, and on\-demand bundles — targeting licensed Medicare agents and health insurance brokers.
• Build and manage FMO outreach pipeline: identify target FMOs, conduct warm outreach (via ’s introductions and direct prospecting), and advance conversations toward co\-marketing agreements.
• Conduct outbound outreach to insurance agency principals and Medicare IMOs using the agent database.
• Represent Academy at virtual events and support post\-conference follow\-up pipelines.
• Maintain and update CRM with lead activity, pipeline status, and enrollment tracking.
• Work cross\-functionally with the CEO and Digital Marketing Specialist to align outreach messaging with active campaigns.
• Report weekly on outreach volume, conversion metrics, and pipeline velocity.

Employment Type \& Compensation

• Employment Type: Fractional / Part\-Time Independent Contractor
• Location: Remote — must be available for weekly check\-ins and monthly strategy sessions
• Estimated Hours: 10–15 hours per week
• Estimated Hourly Rate: $30–$50/hour (depending on experience)

Ideal Candidate Profile

• 3\+ years in insurance distribution, Medicare sales, FMO business development, or a related field.
• Existing network of Medicare agents, FMO contacts, or insurance agency principals preferred.
• Comfortable with outbound email, LinkedIn, and phone\-based prospecting.
• Familiarity with LearnWorlds, HubSpot, or similar CRM/LMS tools a plus.
• Self\-directed and entrepreneurial — thrives in a lean, fast\-moving early\-stage environment.

Pay: $30\.00 \- $50\.00 per hour

Benefits:

• Flexible schedule
• Work from home

Work Location: Hybrid remote in Atlanta, GA