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Fractional CMO & Strategic Advisor (B2B Marketing United Network)

$5,000-$20,000/moRemoteFractional CMO

About This Role

Remote\-first, accepting applicants globally (UK \& USA priority)

Employment Type: Contract / Associate Network Member

B2B Marketing United is building the premier global ecosystem for B2B Marketers at b2bmarketing.com. We are not just a platform; we are a movement dedicated to elevating the standard of B2B marketing worldwide.

We exist to raise standards and share practical experience whilst also helping independent marketing leaders build credible, sustainable portfolio careers.

To support corporate clients engaging with B2B Marketing United, we are curating a select roster of Fractional CMOs and Strategic Marketing Advisors who will be eligible to be introduced through our ‘Find an Expert’ services when relevant opportunities arise.

We are looking for seasoned B2B Marketing leaders who have built, or are building, a portfolio career, leveraging our brand, visibility, network connections, and our proprietary methodologies to deliver outsized impact for high growth companies.

As part of our launch, we are inviting a limited founding cohort of experienced Fractional CMOs and senior strategic marketers to join the network.

The Role

As an Associate of the B2B Marketing United network, you may be matched with organizations seeking interim leadership, go to market transformation, or specific strategic intervention.

  • Interim Leadership: Step in as the acting CMO from seed to publicly traded companies, stabilizing the function and building and leading permanent teams.
  • Strategy Design: Build comprehensive GTM strategies, positioning frameworks, and demand generation engines.
  • Turnaround: Diagnose underperforming marketing functions and implement rapid corrective strategies to drive ROI.
  • Advisory: Serve as a trusted advisor to CEOs and Boards, translating marketing complexity into business value.

Why Join Our Network?

Unlike a standard job board, joining B2B Marketing United connects you to a career ecosystem designed for the modern fractional executive:

  • Deal Flow \& Matching: Be visible to organisations exploring fractional marketing support
  • Methodology \& Training: Gain special access to our Academy and b2b marketing and Fractional CMO programs. We provide the frameworks that allow you to command higher fees and deliver consistent results, and courses to keep you up to date with the latest tools, techniques, and approaches.
  • Insight: All applicants are automatically subscribed to our B2B Marketing United newsletter, ensuring you are armed with the latest insight into how C level stakeholders are thinking about marketing, the latest How to guidance to keep you on top of the latest demands on marketing, and opportunities to raise your profile.
  • Peer Community: Join a global tribe of top tier marketers for knowledge sharing and support.

Global \& Regional Focus

We are accepting applications globally with a particular focus on the UK and USA.

  • UK Applicants: You are welcome to join our sister company, Paartner.com, the UK’s leading platform for rewarding referrals from the marketing community to leading B2B marketing agencies. Fractional CMOs can typically earn from £900 to £2,400 for every successful referral, significantly increasing a fractional marketer’s income.

The Ideal Candidate

  • Experience: 10\+ years in B2B Marketing, with at least 5 years in a C level or VP level role.
  • Track Record: Proven history of managing significant budgets, owning a marketing generated pipeline number, and leading cross functional teams.
  • Versatility: Ability to switch between high level strategy and "rolling up your sleeves" execution.
  • Industry Focus: All B2B sectors welcome. Deep expertise in Technology, SaaS, Manufacturing, Fintech, or Professional Services.

Pay: $5,000\.00 \- $20,000\.00 per month

Benefits:

  • Flexible schedule
  • Opportunities for advancement
  • Professional development assistance
  • Referral program
  • Work from home

Experience:

  • B2B marketing: 5 years (Required)

Language:

  • English (Required)

Work Location: Remote