CMO Team Lead

CMO Team Lead

Posted Job Title: CMO Team Lead

Location: Hybrid work in Northville, MI

Position Type: Full\-time

Stealth is seeking a results\-driven CMO Team Lead with a specialized focus on managing the delivery of marketing performance and a team of Marketing Directors to join our team on a full\-time basis. Through our CMO\-led Fractional Marketing Program, you will tailor and provide strategic guidance, expert advice, and hands\-on support to optimize client marketing efforts, drive growth, and achieve business objectives. This role offers a unique opportunity to leverage your extensive marketing experience and management expertise to achieve our client’s growth goals.

Key Responsibilities

Marketing Team Management

• Manage Marketing Director level and above team members delivering strategic marketing guidance and execution of a client portfolio
• Provide expert insight and frameworks for budget and performance forecasting, go\-to\-market strategies, brand stories, vendor and executive management

Marketing Strategy Management and Facilitation

• Facilitate interactive whiteboard sessions with clients to diagnose complex issues and overcome roadblocks through a high energy experiential approach
• Present and explain marketing strategy plans to client decision makers
• Oversee the execution of agency vendors by scoping requests, reviewing and approving contracts, and holding them accountable to objectives through performance reviews
• Remove roadblocks, offer creative solutions, and a whatever it takes attitude towards hitting client growth objectives
• Work collaboratively with other team members to share ideas, overcome roadblocks, and keep a client’s marketing program on track
• Deliver top notch presentation decks in Google Slides for clients through writing, and pulling together any required image or visual assets
• Manage the creation of compelling Sales Decks and narratives for marketing and sales alignment
• Map out client’s customer journey workflows and identify areas for improvement in communication and efficiency
• Conduct in\-depth market analysis, competitor research, and customer segmentation to inform strategic decision\-making and identify growth opportunities
• Provide strategic guidance and recommendations on positioning, messaging, ad copy, target audience identification, and go\-to\-market strategies

Marketing Audit and Assessment

• Conduct thorough audits and provide improvement suggestions of clients' existing marketing efforts, including digital marketing, branding, content strategy, and marketing communications
• Analyze marketing performance metrics, KPIs, and ROI to identify strengths, weaknesses, and areas for optimization
• Deliver actionable insights and recommendations for enhancing marketing effectiveness, efficiency, and alignment with business objectives

Marketing Technology Expertise

• Guide Marketing Directors on the best ways to utilize marketing automation tools like Hubspot for workflow creation and customer nurturing, contact data importing, and campaign messaging
• Provide recommendations and scope project needs for our technology vendors to integrate systems, tracking, and implementing new tools to support marketing objectives
• Offer expertise in selecting and implementing marketing technology solutions that align with clients' business needs, budget, and resources

Client Relationship Management

• Build and maintain strong relationships with clients, serving as a trusted advisor and strategic partner for their marketing initiatives
• Communicate effectively with clients to understand their goals, challenges, and priorities, and tailor marketing consulting services to meet their needs
• Evaluate client strategy plans and identify opportunities for expansion or evaluate and approve cases for resource reductions

Qualifications

• Minimum 10 years of experience as a Director or VP of Marketing
• Proven track record of success in driving marketing strategy, planning, and execution for clients across diverse industries and market segments.
• Demonstration of ability to create sales opportunity growth within both B2B and B2C companies with a minimum of $5M in annual revenue.
• Demonstration of ability to oversee and approve the completion of the integration of a marketing tech stack with tracking, reporting, and alignment to budget and performance goals.
• Strong familiarity with digital marketing channels, marketing technology, analytics, and best practices. Platforms include Google Analytics, Google Ads, and Facebook Ads Manager.
• Excellent consulting, communication, presentation, and interpersonal skills, with the ability to build rapport and influence stakeholders at all levels.
• Strong project management skills, with the ability to manage multiple client projects simultaneously and deliver results on time and within budget.
• Strong leadership skills, team building, and executive expectation setting required.
• Experience working in a fractional or consulting capacity is highly desirable.
• Experience working with businesses who run on EOS highly preferred.

Job Type: Full\-time

Benefits:

• Dental insurance
• Health insurance
• Health savings account
• Paid time off
• Vision insurance

Work Location: Hybrid remote in Northville, MI 48167